I worked with Yellowpop to develop copy and content for their collaboration with the Queen of Pop herself! This content needed to generate excitement for a line of 4 LED-neon signs, designed in collaboration with Madonna. It required copy for a landing page, descriptions for each sign that highlighted their significance to Madonna, and an article about Madonna’s accomplishments. The article built to YP’s collaboration and how it celebrated Madonna’s 2022 50-single remix album. I listened to A LOT of Madonna while writing.

Visit the site.

Read the blog.